Hello is rising in popularity, it is vegan, the packages are recyclable, and has no parabens. With all of these exciting benefits I found the packaging to be lacking. I sought to design a package that feels healthy and environmetally conscious while still being visually interesting. Choosing colors not common in the industry to stand out and make an impact on consumers. Picking colors distinct from competitors and a quieter neutral layout to offset the visual noise you normally find on the shelf.
Adobe Illustrator
Adobe Photoshop
Adobe Acrobat
Adobe Dimension
Research Booklet
Physical package mockup
Dieline
3D render